Matt Jones, Web Content Manager

  Content strategy, development, direction                 

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Website references


Wei-Tai Kwok, President
IonGlobal.com

"We hired Matt as an editorial consultant to help our agency redesign the site of a premier client, Stryker.com, a Fortune 500 medical supplies company. He gained traction with the client right away. We liked how Matt shared his content creation experise with the client's divison managers, training them to successfully utilize their new content management system. Matt managed the content rebuilding process from wireframes to taxonomy to writing - handling each component and step effciently and effectively."



Yoon Chung,
UED Program Manager
PayPal


"I’ve had the privilege of working with Mr. Jones, and I am a full believer in the Tao of Jones! His puissant skill in writing, zen-like patience, and unwavering fortitude to complete even the most difficult of projects is amazing. His work ethic and ability to work in difficult situations easily makes him one the most dependable senior content managers. I would gladly recommend Matt to any team looking for a sharp, dedicated and talented writer/leader.”


Dan Payomo, VP Marketing
Backfence.com

 

 "We liked Matt’s well-rounded Web experience and editorial skills for our new site. Within the fast-growing field of social networking or 'grassroots media,' Backfence.com was leading the way in the Bay Area. But we needed a savvy Web Content Manager to further engage the community and inspire more intriguing local news postings. While he picked up our content approach right away, Matt attracted the best bloggers to give our site a big user boost.”


Ali Ghafouri, President and CEO
NetClearly.com

"As a newly reorganized publishing company, we faced many key challenges. One of the most critical was hiring an Editor-in-Chief  to serve as the voice and representative of our Web reviews magazine and site. Matt quickly assessed the best editorial direction and revamped our publications for a dynamic multimedia operation, coordinating our products for the broadest possible readership. Thanks to Matt, we are also now able to launch a new niche search engine, Plutoz.com, as he helped establish the user content search criteria."


Ken Wilcox, President and CEO
SVB.com

"We recruited Matt to Silicon Valley Bank to lead our content efforts for Venturelink.com, SVB's Web portal for high-tech entrepreneurs. As Editor-in-Chief, Matt made a great impression with his ability to lead collaborative initiatives and his commitment to process and quality. Matt is an engaged optimist, and a creative team builder" who leads by example. Prior to the Bank's decision to exit the project, our Web content team, under Matt's able leadership, had done a thorough job of publishing a library of original and relevant content focused on the needs of innovative entrepreneurs."


Valerie Trenter, VP Merchandising
Homecraft.com

"While Matt and I shared tenure as peers in the 2000 launch of Homecraft.com, I regarded his editorial abilities as innovative, determined, and resourceful. While I purchased home products and Matt created the content, we developed successful merchandising plans. Matt effectively led the multi-tasking of our 25-person team. I would happily join Matt in another publishing venture, as I can trust his ability to grow, adapt, and balance the key elements of a sound business plan."
 

Ric Serianni, VP Marketing
Dale-Hardware.com

"As we were approaching our store’s 50th anniversary, I called on Matt to revamp Dale-Hardware.com to something more current. He was a great Web project consultant, as Matt listened closely to our ideas and provided the creative content changes we needed. Thanks to Matt, our customers now look up site product info more often--and that’s always good for in-store business. And I think the Web video and animation how-tos that Matt suggested are pretty cool."


Vicki Zeigler, VP Marketing
DiamondNuts.com

"Our consumer Web site DiamondNuts.com was already a solid award-winner when we asked Matt and his Web team to repurpose content for our IPO. Matt was organized and efficient--and impressed our legal and marketing teams - in composing precise text for investors. Matt helped make my job a success, as management was pleased with the care and accuracy in updating content."


Aimee Canlass, Public Relations Manager
StJohnsMedicalCenter.org

"I enjoyed Matt’s cordial and customer-first attitude in producing our hospital’s marketing publications, including Living Well. Matt was flexible and adept in meeting content changes and fine-tuning material for diverse customers. In the long run, with so many copy revisions, Matt was the editorial answer we were looking for."

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